The Plague
UX/UI Case Study
We were recruited by “El Cañonazo” in Spain to create the UX/UI for the two seasons of Movistar+ TV series “La Peste”.
The objective was to reflect the true qualities of the brand, be engaging and memorable. The websites should also be responsive for use across all platforms.
About
The Plague
La Peste (The Plague) was a Spanish superproduction created by Movistar+. For each of the two seasons, a rich digital transmedia universe was created to give La Peste fans additional interactions and enhanced experiences.
Services
- Consulting
- UX/UI
- Web design
- Website development
- Quality assurance
- Project management
- AWS hosting setup
- Website Support
Project
In season 1, the web application served as a container for the transmedia universe of “La Peste”. As the television show progressed, new content was created on the Internet and displayed in the web application. The web application also offered an interactive experience for users visiting Seville.
In season 2, the web application was the digital medium for the Alternative Reality Game (ARG), where fans of “La Peste” became part of the game. They were invited to solve some challenges online and also in person in Seville. This would earn them points and help them climb positions in “La Garduña”. By resolving all games they would uncover the identity of the Grand Master.
This increased brand awareness and communicated the unique “La Peste” personality in a memorable and engaging way.