Engaging Customers with Nutanix’s Interactive Escape Room Lead Generator
Agile Digital Agency collaborated with Keaton Creative to develop a unique lead generation tool for Nutanix, based on an interactive digital escape room concept. This engaging spaceship-themed experience immersed users in product challenges while educating them about Nutanix’s solutions. Integrated lead capture allowed Nutanix to collect valuable customer information in a memorable and entertaining way, driving effective lead generation and market differentiation.
Lead Generation Microsite
Case Study
Digital Escape Room / Mission: Smart IT
Keaton Creative designed a spaceship-themed escape room game where users assumed the role of the commander of a ship traveling through space.
As the commander, they were tasked with solving challenges and repairing malfunctioning systems by exploring the spaceship and collecting tools.
Throughout the game, users learned about Nutanix products and solutions.
Project
Details
Services provided
- Website Development
- Technology stack: HTML/CSS, Svelte, Node.js
- Website Hosting
- Quality Assurance
- Project Management
The Project
We were approached by Keaton Creative to assist in developing a lead generation microsite for Nutanix, using an interactive digital escape room concept. The objective was to engage potential customers in a unique and memorable way while effectively showcasing Nutanix’s products and services.
As the web development team, we utilised cutting-edge technology to bring the escape room to life. By leveraging JavaScript frameworks and CSS, we created interactive elements that enhanced the overall immersion of the game.
At the end of the escape room experience, we implemented a lead capture mechanism that collected email addresses and other data from players. This valuable information helped Nutanix build a database of potential customers for future marketing efforts.
The result was an original and enjoyable way to collect leads that made Nutanix stand out in the market.
We were thrilled to take on the challenge of creating an escape room that was both entertaining and informative, contributing to Nutanix's successful lead generation efforts.
Unlock the Potential of Your Lead Generation Efforts
Let us help you create original microsites and interactive lead generation tools that engage your customers and drive conversions. Contact us today to discuss your project requirements.